Instagram is a mobile and desktop internet photo sharing system that allows its ~400 million users to share pictures and videos publicly or privately among followers and friends. It’s user base is highly millennial, loyal, and active. Often Instagram users do not use other platforms because they prefer Instagram. Instagram users are also leaders in … [Read more…]
YouTube is the largest educational platform on the internet. You probably know it as a video sharing website but trust me when we way it is about education… it really is about education. People who use YouTube are looking for information, and sometimes entertainment, and they get it through watching videos. Read on to learn … [Read more…]
Pinterest is unlike any other social media platform right now. It is a place to save ideas for later based on images and videos. People coming to your website from Pinterest will be some of the highest converting visitors you receive just due to that idea-saving nature of the platform. That said, pinterest isn’t for … [Read more…]
LinkedIn is the largest business and employment networking website out there and it is used as a social media tool for primarily white collar professionals. When it comes to results, some businesses just need a basic profile, while others can see a big benefit from the social aspects of the site. Here we dig in to … [Read more…]
Reddit is one of the largest and most unique social media platforms (540+ million monthly users). It is completely unlike Facebook, Instagram, or Snapchat. Instead, it is a massive forum website. Each topic in the forum is called a “Reddit” and Reddit visitors are active, loyal, and reward each other when comments are good and … [Read more…]
Snapchat is an amazing social media platform unlike any other. It is based on the idea that posts live for just 24 hours and Millennials love it because they get to see what their friends are doing right now. As a business there are many ways to leverage snapchat for marketing, customer service, and advertising.
Twitter is different than most social media platforms in that it started as a text message sharing website. Those messages could be categorized by Hashtags. And, as a result the people that browse Twitter often browse by topic, not just by person (Facebook). This means it is one of the easiest platforms to create a … [Read more…]
Facebook serves several purposes for businesses: It is a business directory listing (business information) It is a social trust platform (reviews) It is a social media platform (posts) It is an advertising platform Facebook is the only platform that has all four of these together in one place, and that means your business needs to … [Read more…]